Description
This is a workshop for entrepreneurs in which we go through the most interesting topics and tools to start using Digital Marketing in your businesses!
1st meeting: Personal Branding
Elements that make personal branding and how to use it in communication.
Elements that make personal branding and how to use it in communication.
- Name
- Mission, Vision, Values
- Language, Behaviour
- Visual identity
2nd meeting: Marketing strategy
How to create a Marketing Strategy to optimize existing resources and achieve goals.
How to create a Marketing Strategy to optimize existing resources and achieve goals.
- Marketing plan structure
- Marketing & Sales funnel
- Goals & KPIs
- Target audience, buyer persona, customer journey
- Channels
3rd meeting: Social Media Strategy
Hands-on creation of a Social Media strategy.
Hands-on creation of a Social Media strategy.
- Goals & metrics
- Social Media channels and formats
- Hashtags
- Copywriting
- Monthly planning
Dates: October 20th, 25th and 27th
Time: 18-20
Berlin, 10823
Reduced group – max 4 people
Time: 18-20
Berlin, 10823
Reduced group – max 4 people
Fee: 180€
Save your spot!
josefina@dolcewerbung.com
josefina@dolcewerbung.com
Get to know me: www.dolcewerbung.com